August 28, 2015

Member's Corner | Calaveras County California

Below you will find articles specifically for members of the Calaveras Visitors Bureau and area businesses. Be sure to check out the links in the column at right to get details on the importance of tourism, how to join the CVB, how to get the most from your membership, how we're presenting Calaveras County to visitors, and how we use our marketing dollars to get the biggest bang for the buck! Further down the right column you will find links to our annual budgets, board meeting minutes, marketing highlights, board member information and by-laws.

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Lisa Schwartz – New Board Member

­ One of two new members to the CVB board of directors is Lisa Schwartz, owner of Gold Country Coffee Roasters in Murphys.   If you love great coffee, you’ve probably made a visit or two to Gold Country or picked some up in the local supermarket. We asked Lisa for some more details about her […]

CVB Welcomes Mike Phillips to the Board

Mike Phillips also joined the CVB board of directors this summer. Mike runs the Wyndham Resort properties located within the Greenhorn Creek complex, and relocated to Calaveras County last December after a stint in Hawaii. Tell us a little about your work I work for Wyndham Vacation Ownership, the largest time-share company in the world. […]

Keeping it legal!

copyrighted

Web-Sourced Imagery We all want our web and social media marketing to look good and a picture is worth a thousand words right? But if you’re sourcing your imagery from the web, your picture can also be worth a thousand dollar fine. Recently, the CVB has been hit with three separate copyright infringement notices from […]

New Water Conservation Resource and Rebates for CCWD Customers

02.09.15 Water Conservation Supplies

All of Calaveras County’s water agencies have joined together to form Calaveras Conserves. Their new website, www.calaverasconserves.com serves as a portal to all seven different water purveyors in the county and has the latest in drought restriction information and water conservation tips. If you are a CCWD customer, take advantage of the new rebate program […]

Tips for Getting Better Video from Smartphones

Videography tips

Have you noticed the huge increase in videos in your Facebook feed lately? According to a recent study, Facebook has come to be seen as YouTube’s biggest rival, and in the US, people are posting 94% more videos than they did a year ago. That’s thanks in large part to smartphones’ ability to capture, edit […]

Fall in Love with Calaveras Sweepstakes

Fall in Love with Calaveras Sweepstakes Frog Jump Fun

This month we’re launching the second in our series of Fall in Love with Calaveras sweepstakes.   It’s all about the Calaveras County Fair and includes a fun filled weekend soaking up all the iconic Fair activities with behind the scenes access to the Frog Jump, Demolition Derby, Rodeo and…  backstage passes and VIP seating for […]

The New Boom – Marketing to Millennials

young adults wine tasting

Do, and be, a little more. That was the last line in a recent story from NPR’s ongoing series about the millennial generation and how best to market to such a diverse demographic. It’s also a good jumping off point for a conversation about how Calaveras businesses can best serve a group of Americans – […]

New Member Profile: The Rusty Rockers

The Rusty Rockers

  It was about five years ago that Steve Johnson and Terry Cooper, two motorcycle riding friends realized they had another interest in common – music.  Not just musical taste as you might imagine, these two didn’t realize the other was a practicing musician. It wasn’t long before they found a few more friends with […]

Bear Valley Sees Strong Future

Benno_Nager_BV

Earlier this month came the official announcement from Bear Valley that the resort has been purchased by Skyline International Development, Canada’s leader in hospitality resorts and destination communities.  In this fourth-consecutive dry January when many ski areas around the state are suspending operations, Bear Valley continues to turn out a great skiing experience, thanks to […]

Saddle Creek Welcomes Rick Morgan

When Rick Morgan got the call to come to Saddle Creek he was thrilled.   Morgan, who took over as General Manager of the resort last July, calls it the best golf course in Northern California after Pebble Beach and Spyglass Hill.   A 30-year veteran of the California golf industry, Morgan had played the course numerous […]

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