Presidents Wine Weekend Marketing Opportunity

The 23rd Annual Wine-Weekend in Calaveras County opens the door to discovering wines and wineries in Calaveras Wine Country, and opportunities for local businesses to get involved are unlimited.

This year for Presidents Wine Weekend, the Calaveras Winegrape Alliance (CWA) would like to encourage the involvement of the community to really showcase all that Calaveras County has to offer. With thousands of new visitors, as well as thousands of returners, it’s the perfect opportunity to showcase a special event or offer for the weekend to get more visibility for your business. With traffic being driven to pre-sale tickets, the CWA would love to feature partnerships on the page that help customers fill up their itineraries and makes planning their trip a lot easier.

Some examples would include exclusive winemaker lunches, themed parties or live music events, lodging discounts, etc. In addition to encouraging visitors to stay all weekend, the CWA is also trying to urge businesses to give them a reason to stay. By offering events and deals on Friday and Sunday, visitors will be encouraged to arrive Friday, and stay for the long holiday weekend.

Presidents Wine Weekend Marketing Opportunity Details

If you would like to put something together to be featured on the CWA event page or ticketing page, please contact them at [email protected]. Please include the details of your package, relevant links to be followed (including tickets or reservation pages if necessary), and any pictures or graphics you would like to be included.

Presidents Wine Weekend is one of the largest wine country events in our county. With over 2000 visitors yearly, our Wine Country area plays host to wine enthusiasts for a weekend of tasting, food pairing, and wine-centered events. Presidents’ Day Wine Weekend is sponsored by the Calaveras Winegrape Alliance (CWA) will take place Saturday February 16th and Sunday February 17th from 11am-5pm. Tickets and more information can be found at

To discuss this opportunity and for more information, contact the CWA at [email protected] or 208.728.9467.

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